世論 What Japan Thinks

japan.internet.com today published the results of a survey by JR Tokai Express Research into podcasting. They interviewed 331 people from their monitor pool, 87.6% male, employed in private or public enterprises. 7.3% were in their twenties, 39.9% in their thirties, 36.3% in their forties, 13.9% in their fifties, and 2.7% in their sixties.

I would be in the ex-users category, myself; even though this blog has been featured on three podcasts, the latest of them being Japundit’s podcast, Japan Talk, I have to admit I’ve not listened to the last two, and I in fact ditched my Sony hard disk player recently, but Panasonic’s recent announcement of their SD800N digital audio player with noise-cancelling headphones I could perhaps be persuaded to try again.

Q1: Do you know the word “podcasting”? (Sample size=331)

Don’t know at all	58.0%
Heard the word, but don’t really know what it means	15.7%
Know what it is, but not used it	14.2%
Currently using it	6.6%
Have used it in the past	5.4%

Q2: What sort of programming do (did) you listen to? (Sample size=40, multiple answer)

	Votes	Percentage
Music	17	42.5%
News	17	42.5%
Language learning-related	16	40%
Moving pictures (videocasts)	7	17.5%
Other	8	20.0%

Q3: On your home PC, which of the following podcast aggregating software tools are installed (or have been installed)? (Sample size=40, multiple answer)

	Votes	Percentage
iTunes	38	95.0%
Pod野郎 (Pod Yaro)	4	10.0%
Winamp	3	7.5%
Juice	1	2.5%
Ziepod	1	2.5%
キャストライフ - (CastLife)	1	2.5%
Alligator	0	0.0%
Podcast Tuner	0	0.0%
Podfeeder	0	0.0%
Don’t know or can’t remember	0	0.0%
Not installed any of them	0	0.0%
Other	0	0.0%

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